An effective, constructive approach to realize lightweight part design is the production of load-adapted cross sections of load-bearing parts. The implementation by roll forming poses a problem for the engineer because conventional roll forming does not allow changes in the profile cross-section in longitudinal direction and thus also no adaptation to non-uniform loads. Flexible roll forming allows the production of profiles with variable width by the addition of additional rotational and translational degrees of freedom to the tools. Thus, the roll positions can follow a variable target cross-section. A translational adjustment also allows the processing of sheets with longitudinally variable thickness, called Tailor Rolled Blanks (TRB). The novel process “flexible roller beading” expands the design freedom of cold-rolled profiles by also realizing height-variable cross-sections.